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Press kit

Writing about Kept?

Everything you need in one place: a boilerplate, logos, colours and a person to talk to.

Boilerplate

Kept (keptplans.com) helps people find others to do things with. People discover plans that fit what they love, join with a small refundable hold, show up, and keep the memories together. Hosts and venues create the plans. Kept was founded by Lewis De La Paz.

Tagline: Plans, kept.

In one line: Stop saying “we should hang out.” Make the plan.

Logos

SVG files, generated from our palette. Please do not recolour, stretch or add effects to the mark.

  • Mark, emberThe pin and check on an ember circle. Use this first.Download SVG
  • Mark, inkFor light backgrounds where ember would clash.Download SVG
  • Mark, paperFor dark backgrounds and photos.Download SVG
  • Lockup, lightMark and name, for light backgrounds.Download SVG
  • Lockup, darkMark and name, for dark backgrounds.Download SVG
  • Colour paletteEvery brand colour with its hex value.Download SVG

Colours

  • Ink#16131D
    Text and dark surfaces

  • Paper#FBF7F0
    The page

  • Sand#F3ECE0
    Quiet surfaces

  • Ember#FF5A2C
    The brand colour, buttons

  • Sun#FFB323
    Highlights

  • Court#1FBF75
    Sports, success

  • Lagoon#2D8BFF
    Fitness, learning

  • Lilac#A48BFF
    Games, creative

  • Rose#FF6A9C
    Entertainment

Bright colours always carry ink text, never white. Type: Bricolage Grotesque for display, Inter for text.

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We will not put borrowed logos or made-up quotes here. When someone writes about Kept, it will be linked here, for real.

Talk to us.

Pick “Press” as the topic and we will get back to you.